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5 Research-Backed Techniques to Develop Your Social Strategy

“The very first step toward a successful social strategy is to have a documented strategy–many people fail at getting results from social media due to lack of a documented strategy. Since there’s no documented strategy, they have no idea what role a certain action plays as a part of their overall game plan.

According to data from Content Marketing Institute, 60 percent of people with a documented strategy will get results, compared with a measly 7 percent of people without a strategy.”

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5 Research-Backed Techniques to Develop Your Social Strategy