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New Holland and Pabst Announce Craft Beer Partnership

Photo courtesy Business Wire

Photo courtesy Business Wire

““We are excited to be joining forces with Pabst as we combine the strengths of two great American companies,” said VanderKamp. “Pabst’s management of our wholesale network will help us accelerate growth and drive success at the shelf.”

The partnership will increase market share for New Holland’s award winning Dragon’s Milk year-round bourbon barrel stout, which will help it become a truly “unlimited release.”

“We are thrilled to be working with Brett and New Holland,” said Kashper. “Brett is a passionate brand owner who knows his business. He is programmed with the DNA of New Holland’s brands and is committed to using our platform’s capabilities to maximize success. This is a true long-term partnership on both sides.””

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New Holland Brewing Company and Pabst Brewing Company Announce Craft Beer Partnership