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Missouri Craft Brewery Opens Research Facility, Invites Customers Inside

“Thanks to some proprietary technology, tasters can provide feedback via a smart device, such as a cell phone or tablet. This is not only easy for the consumer; it also makes data aggregation and interpretation much easier on the brewery’s end. “By capturing beer drinkers’ input through the simple connection of their cell phone, tablet, or other smart device to our survey platform, we will be able to tabulate and utilize data to help inform us in our decisions of what beers we might produce on a larger scale,” according to UCBC’s website.

The research brewery features a two barrel system that allows for experimental batches of beer. You can expect “anything and everything at the U.R.B.,” said UCBC in a news release. “UCBC brewers will have access and expectations to experiment with new hop varieties, malt types, fermentation techniques, fruit and spice additions, and combinations of all of the aforementioned.””

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Missouri Craft Brewery Opens Research Facility, Invites Customers Inside