General Terms of Advertising Service


We accept .jpg, .png and .gif formats.

File size should not exceed 150K.

Animated .png or .gif ads are NOT acceptable. Animated Flash, Shockwave, Java, or other "twitching" or animated advertisements are also unacceptable.

Pop-up Blockers, such as Ad-Block, now block most, if not ALL animated ads, as well as ads coming from known advertising servers. (See Article Here for More Information)

Due to numerous complaints, we do not accept Flash or similar formats.

No pop-up, pop-under or other sneaky and intrusive techniques allowed.

In addition to standard sizes, we can also do custom ad sizes and placements, within the limits of the server software.

PLEASE remember to include ALT tags and data for your advertisements. This ensures that search engines will be able to find and "read" your ads, as well as ensures that users who do manage to block ads will still see the ALT text. (Not sure what an ALT tag is? See More Information Here.)


Advertisement content must be in good taste. In general, acceptable content includes most anything that is legal and is not misleading, false, defamatory, obscene or in violation of intellectual property laws. Good taste to be ultimately determined by Craft Beverage Insights.


Payment is due on the first day the ad starts running. We will invoice you every month. The first month will be pro-rated and subsequent months will be due on the first.

Lawyerly Language


Advertiser is solely responsible for any legal liability arising out of or relating to (1) the Advertisement, and/or (2) any material to which users can link to through its Advertisement.

Advertiser warrants that the Advertisement and Link supplied comply with advertising standards; that it holds the necessary rights to the Advertisement and Link, if applicable, and that the use, reproduction, distribution, or transmission of the Advertisement will not violate any criminal laws or any rights of any third parties, including, but not limited to, such violations as infringement or misappropriation of any copyright, patent, trademark trade secret, music, image, or other proprietary or property right, false advertising, unfair competition, defamation, invasion of privacy or rights of celebrity, violation of any anti-discrimination law or regulation, or any other right of any person or entity.

Advertiser agrees to indemnify Craft Beverage Insights and to hold Craft Beverage Insights and its assigns harmless from any and all liability, loss, damages, claims, or causes of action, including reasonable legal fees and expenses that may be incurred by Craft Beverage Insights, arising out of or related to Advertiser's breach of any of the foregoing representations and warranties.


The Advertiser agrees to hold Craft Beverage Insights and/or its assigns harmless for content of its advertising. Advertiser further agrees to indemnify Craft Beverage Insights from any and all claims and/or damages arising from its advertising.


Craft Beverage Insights and its assigns shall be held harmless for the unintentional and temporary interruption of an Advertisement due to unforeseeable circumstances beyond its scope of normal control.


Advertiser shall not assign this Agreement to a third party without first obtaining the written consent of Craft Beverage Insights. Any attempt to assign this Agreement without such consent shall render it null and void and any remaining dollar amount representing any unused advertising shall be forfeited.


This Agreement shall be governed by and construed in accordance with the laws of the State of California.


This Agreement and any and all exhibits and attachments are the complete and exclusive agreement between the parties with respect to the subject matter hereof, superseding and replacing any and all prior agreements, communications, and understandings (both written and oral) regarding such subject matter, provided that all pricing will be governed by Craft Beverage Insights's pricing information, whether printed on paper or electronically. This Agreement may only be modified, or any rights under it waived, by a written document executed by both parties.


In the event of any dispute or default as to the terms of this Agreement, the prevailing party shall be entitled to recovery of reasonable attorney fees and costs in addition to any damages occasioned thereby.


The acceptance of an advertisement by Craft Beverage Insights shall constitute acceptance of these terms by Craft Beverage Insights.

Submission of an advertisement and payment for said advertisement to Craft Beverage Insights shall constitute acceptance of these terms by Advertiser.

Publication of Advertiser's advertisement by Craft Beverage Insights will serve as visible confirmation of both parties' acceptance of these terms.